Creating Impact with Marketing Strategies

When it comes to non-profits, it’s not just about building a digital strategy. If a well thought-out marketing plan isn’t in place first, a digital strategy doesn’t have a base to grow from. Here at Annapurna Digital we work with non-profits to build marketing strategies that focuses on building the right audience segments to help grow engagement, brand awareness, and donations online and offline.

Donor Stats

% of people who donate based on relative performance of non-profit.

3%

% increase in giving by donors if non-profits provides what they need.

12%

% of donors that say personalization/thank you is more important than speed.

50%

% of donors that want to know how money will be used.

63%

% of donors that spend less than 2 hours researching non-profits before giving.

75%

 

Landing Pages

Let us help you improve your landing pages to encourage email sign-ups and donor retention.

Email Marketing

After you collect email addresses, are you engaging with the audience?  Let’s do it together.

Engage Audience

Most non-profit audiences need to know they’re feeling heard.  How are you engaging with them?

Social Media

If you forgot to encourage shares and social interaction, you could be missing out on big opportunity.

Get a Marketing Strategy

Let us help you find the perfect marketing strategy to get your non-profit the acceleration it deserves.

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72% of US charitable giving comes from individuals.

Giving USA

44% of non-profits ask for a donation via email within 90 days of sign-up.

Online Fundraising Scorecard

There was a 36% year-over-year increase in online giving on #GivingTuesday in 2014.

Blackbaud

20.2% of event registrants sign-up from an email on a mobile device.

5 Myths of Mobile Fundraising Debunked, Blackbaud